In The World

We started as Naaz Bijouteries. We became Richa Baisa. The name changed. The work didn't.

What you see on this page is a record of the moments the world took notice — the editors, the journalists, the publications that found the pieces and decided they belonged in print, on screen, in the conversation. We didn't chase most of it. We just kept making things worth writing about.

This page grows as those moments do.

Updated as features are published.


Featured — Vogue India · Print · Nov / Dec 2025

Vogue India November December 2025 — Nail rings by Naaz by Richa featured in print

Nail rings credited in Vogue India's November / December 2025 print edition

In the November/December 2025 issue of Vogue India — cover starring Maitreyi Ramakrishnan — our nail rings were credited in an editorial shoot alongside VALLIYAN and STAPLE. In print, in India's most iconic fashion magazine, by name: Nail rings, NAAZ BY RICHA.

This is what it looks like when the work speaks for itself.

Vogue India — Armour Jewellery editorial feature

Vogue India · Digital

From claw-shaped rings to bejewelled chin cuffs — jewellery inspired by armour is cool again

Vogue India's armour jewellery editorial placed Richa Baisa in the centre of a cultural conversation about jewellery as power — not as ornament. The piece explored how a new generation of designers is making jewellery that commands, not just complements. We were one of them.

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Vogue India — Gender neutral jewellery Valentine's Day feature

Vogue India · Digital

This Valentine's Day, curate a gender-neutral jewellery collection

Vogue India featured the brand in a Valentine's Day edit on gender-neutral jewellery — a category we have always quietly occupied. Jewellery for anyone who knows who they are, regardless of what that looks like. Siddharth Batra was the face of this moment.

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Vogue India video — Mia Khalifa Milan Fashion Week Chanel

Vogue India · Video

Mia Khalifa gets ready for the Chanel show at Milan Fashion Week — Last Looks, Vogue India

A Vogue India video. Mia Khalifa. The Chanel show. Milan Fashion Week. Our pieces in frame. There are rooms you don't get invited into — you just get carried in by the work.

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Grazia India — Raja Kumari feature

Grazia India · Digital

The meteoric rise of Raja Kumari

Grazia India's 2022 profile of Grammy-nominated rapper Raja Kumari featured the brand as part of her world. Artists who move between India and the global music stage, who build their own aesthetic language — these are exactly the people Richa Baisa was made for.

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Grazia India — Body chain brands India feature

Grazia India · Digital

Be a baddie in a body chain — Indian jewellery brands to know

Grazia India's roundup of Indian jewellery brands redefining the body chain. Bold, unconventional, unapologetic — the edit found the brands that were doing something different. We were among them.

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Elle Designer — Richa Baisa feature

Elle Designer · Print

Featured in Elle Designer

A print feature in Elle Designer. Three letters that have meant something in fashion for decades. For a brand built from a small town near Darjeeling, by a self-taught designer, in a workshop in Jaipur — this one lands differently.

Print edition — no digital link available

Homegrown — Innovative homegrown jewellery brands feature

Homegrown · Digital

Thrift, vintage pieces and innovative jewellery from these homegrown brands

Homegrown's December 2022 roundup placed us among the Indian brands creating jewellery that sits outside the mainstream — unconventional, independent, built with a distinct point of view. An early recognition that meant a great deal at the time. Still does.

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Common Magazine — Madboy Mink Grant Road Fever India special edition

Common Magazine · India Special Edition

Woo Lee, Common Magazine, Madboy/Mink — Grant Road Fever, India Special Edition

A feature in Common Magazine's India special edition alongside Madboy/Mink — one of India's most culturally significant music acts. This is the world where Richa Baisa has always belonged: music, subculture, people who create on their own terms.

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The World of Richa Baisa